Communicating the impact: Enhancing macro-regional narratives for EU stakeholders

This interactive workshop aims to equip EU macro-regional strategies (MRS) stakeholders and Interreg programmes with practical skills to craft compelling impact stories. Participants will learn how to effectively communicate the added value delivered by macro-regions, targeting political representatives in MRS countries and key EU-level stakeholders, including Members of the European Parliament (MEPs) and thematic Directorate-Generals (DGs) of the European Commission. 

The session will provide hands-on training, tips, and strategies to develop clear, engaging, and impactful messages that resonate with high-level decision makers. We are welcoming to this workshop stakeholders who are interested to practice creating impactful messages about MRS. 

The workshop is organised within the framework of the Mediterranean Coast and Macro-Regional Strategies Week 2024, Stronger cooperation for better future held in Izola, Slovenia.